If you bought through a dealer or installer, your Ella's Bubbles warranty still comes directly from Ella's Bubbles and works exactly the same way it does for every other Ella owner. Many walk-in tubs reach their owners through dealers, remodelers and installation companies who handle everything from the sale to the finished bathroom, and that is a wonderful way to buy. The Lifetime Limited Warranty is registered in your name at the address where the tub is installed, your dealer's name is recorded as the place of purchase, and either you or your dealer can open a claim. This article explains whose name the warranty is in, how activation works after a dealer installation, which promises belong to the dealer rather than to Ella, and who handles labor.
Whose Name Is the Warranty in?
The Lifetime Limited Warranty is extended to the first purchaser and applies only to the original owner at the original installation address. When a dealer or installer sells you the tub, the warranty protects you, the customer using the tub at the address where it was installed. The Warranty Activation Form records your name and contact information in its owner section, along with the model, serial number, purchase date and place of purchase, which is where your dealer's name appears. If a contractor bought the tub on your behalf for your bathroom, the warranty should still be registered under your name at your address, because that is who owns and uses the tub.
Activating the Warranty After a Dealer Installation
Activation puts the warranty in force, and it takes both signatures:
- Complete the two-page Warranty Activation Form, signed by both you and your installer.
- Include a copy of your sales receipt and your installer's electrician license and insurance information.
- Submit it online at ellasbubbles.com/warranty-activation/, or by email to [email protected], by fax to 1-312-666-3551, or by mail to Ella's Bubbles, LLC, Warranty Department, 2101 S. Carpenter St., Chicago, IL 60608.
We recommend completing activation promptly after installation. If your dealer or installer did not take care of it at install time, there is no need to worry: you can complete the form now, and our team can help you gather what is needed. Many dealers activate on behalf of their customers, so if you are unsure whether yours did, open a ticket and the team can check what is on file. See how to activate your Ella walk-in tub warranty for the full walkthrough, and warranty activation troubleshooting if the QR code or form gives you trouble.
Dealer Promises and the Ella Warranty Are Separate Things
The published warranty states that Ella's Bubbles "reserves the sole authority to make any type of warranties or representations concerning its products and will not be responsible for any warranties or representations made by any outside source including dealers, retailers, distributors or contractors." In practice, this means the coverage described on ellasbubbles.com/warranty/ is exactly what Ella provides. If your dealer offered anything beyond it, such as a labor warranty, service visits or an extended term, those are your dealer's own commitments. They can be genuinely valuable, and we simply encourage you to get them in writing from the dealer, since Ella's Bubbles cannot administer or honor them on a dealer's behalf. Our guide to what to ask your installer for in writing lists the questions worth asking before the tub goes in.
Labor Coverage Comes from Your Installer
The Ella warranty covers parts, not labor. The independent contractor or dealer crew that installed your tub warrants their own workmanship, so questions about installation quality or repair labor go to them. Ella's Bubbles supports that work with free lifetime technical support by phone, email or live video. If your dealer has since closed or is no longer available, you are not stranded: the team can help you find a licensed local professional, as explained in who installs and services your walk-in tub.
Watch: What a Dealer Installation Adds

Chapters in this video
- 0:00 DIY Walk-In Tub Installation The video explains that customers can purchase Ella's Bubbles walk-in tubs directly and arrange their own installation with independent contractors.
- 1:01 Ella's Professional Installation Benefits The video highlights the advantages of choosing Ella's professional installation, including expert teams and comprehensive follow-up service.
- 2:05 Accountability With Ella's Dealers The video discusses the potential for finger-pointing with independent contractors and emphasizes the accountability of Ella's in-house dealer network.
- 2:52 Ella's Dedicated Customer Service The video details Ella's commitment to customer service, including prompt team response and a seamless, stress-free installation process.
In this video an Ella dealer explains the two paths an owner can take. You can act as your own general contractor with your own carpenter, plumber and electrician, or you can choose a dealer installation, which provides a single team, haul-away of the old tub, testing before the crew leaves and one number to call for follow-up service. Either way, the manufacturer's warranty on the tub itself is the same, and Ella's Bubbles can route you to your dealer when a service question comes up. Watch: Why Choose Ellau2019s Walk-In Tub Dealers: Key Benefits | Voted Best 2020 with chapters and a full transcript.
Who Files a Warranty Claim?
Either of you can. Many dealers and installers contact us on behalf of their customers, and we welcome that, since they often have the serial number and photos on hand. You are also always free to reach us yourself. Either way, a claim needs photos of the affected part, a description of the problem, the tub's serial number, and the contact and shipping details, and verified replacement parts ship to the original customer's address without charge. Open a ticket at ellasbubbles.com/support or call (800) 480-6850, and see how to start a warranty claim for the step-by-step process.
Related Guides
- Cracked Tub Shell, Door or Shower Base: How to File the Warranty Claim
- Dealers and Installers: How to Activate the Warranty in Your Customer's Name
- Does Ella Offer an Extended Warranty as My First Year Ends?
- How does a dealer file a warranty parts claim for a customer's tub?
- Can My Local Plumber Order Ella Replacement Parts on My Behalf?
- My Installer Went Out of Business, Who Does Warranty Repair Labor Now?
Common Questions
Does the warranty apply if I bought from a dealer, retailer or installer?
My dealer went out of business. Who helps me now?
My contractor bought the tub for my bathroom. Whose name goes on the warranty?
Did my dealer activate the warranty for me?
My dealer promised a labor warranty. Will Ella honor it?
Can my dealer open the warranty claim for me?
I bought through Home Depot, Menards or Amazon. Is it different?
What happens after I submit a reseller application form?
Still have a question about your coverage? We are happy to help. Open a ticket at ellasbubbles.com/support or call your Ella dealer or the team at (800) 480-6850.