Where do dealers log in to the Ella portal and reset passwords?

Approved dealers sign in to the Ella's Bubbles dealer portal at ellasbubbles.com/reseller-portal/, which is where proposals and orders are handled. Login details are issued by the partnership team after a dealer or reseller application is approved, as How to Place Your First Order and Reorder Through the Dealer Portal explains. If a password is lost or a login is rejected, open a ticket at ellasbubbles.com/support with your company name and the email on the account, or call (800) 480-6850, and the team restores access.

Where the Portal Is and What You Find Inside

The portal lives at ellasbubbles.com/reseller-portal/. There is a button on that page to reach the previous version of the portal if you need it, so a dealer who learned the older layout can still get to it. Each approved business has its own login, set up once by the partnership team rather than created by the dealer.

Inside, the portal gathers the material a reseller works from day to day:

• Reseller pricing shown alongside the internet minimum advertised prices, so both are visible together.
• Marketing materials such as brochures and sample binder catalogs.
• Product information, including jetting packages, door and drain positions, and heated seats and backs.
• Current inventory information.
• A PDF generator. You click the items you want, assemble them into a PDF, and that PDF is what you send along for shipping and invoicing.

Dealer pricing is confidential. The team does not disclose dealer cost to consumers or to businesses that have not been approved, which is why nothing in the portal is visible without a login. Ella's Bubbles Reseller Program: What You Get and How It Helps describes the rest of the program, including the assigned account manager and training calls.

Getting a Login for the First Time

Access is set up by the partnership team once an application has been submitted and approved, so the path to a first login runs through the application.

1. Complete the dealer application at ellasbubbles.com/walk-in-tub/dealer-apply/ with your business name, location, the territory you serve and whether you install. If the form will not submit, send the same details through a ticket at ellasbubbles.com/support and the team sets you up manually.
2. For the reseller program, request the reseller application from the team and provide your company's tax ID number (EIN), your business license number, and your company name and address.
3. Ella reviews your website for existing walk-in tub content, your history selling or installing walk-in tubs, and your current marketing spend on walk-in tubs and showers.
4. Once approved, reseller pricing and login information are sent to you, and your business gets a dedicated password for the portal.

Until an application is approved, orders are handled at regular pricing, and trade orders go through the dealer channel. Becoming an Ella's Bubbles Dealer or Installer covers what the application asks about your installers, and Becoming an Ella Dealer, Joining the Installer Network, and Contractor Pricing explains the three kinds of trade partner Ella works with.

Resetting a Lost Password or a Login That Will Not Work

Because each login is created by the partnership team, restoring access also goes through the team. The steps are short.

1. Open a ticket at ellasbubbles.com/support, or call (800) 480-6850.
2. Give your company name exactly as it appears on your dealer account, and the email address on the account, so the team can match you to the right dealer record.
3. Say whether the password is lost or whether the login is being rejected, and the team restores access.

If several people at your company place orders, note which person's email is on the account, since the dealer record is tied to that address. If the portal rejects your details, even when a second attempt gets through, mention it in the ticket so the team can check the account rather than leaving you to guess at the cause.

Ordering Through the Portal Once You Are in

A first order is handled by email: send the items you would like, and the team builds the order. Later orders go through the portal, where you click the items and assemble the PDF. A few habits keep portal orders clean.

• Use the dealer portal model number, not the longer website SKU. The portal codes are the correct ones to reference, and the two systems write the door side and the faucet differently.
• Expect to give written confirmation. Ella's Bubbles does not charge a credit card before receiving your written confirmation of the order.
• Resellers can pay by ACH, check or wire transfer, which avoids credit card processing fees.
• Shipping can go directly to your warehouse or directly to your customer.

Every reseller has an assigned account manager for orders, questions and the sales process, and training calls give a breakdown of the tubs, how they work and what to offer your clients.

Product Feeds, Catalogs and Files for Your Own Storefront

Dealers who run their own online store sometimes ask for a product feed or spreadsheet export. That is best confirmed with the partnership team directly: ask through a ticket at ellasbubbles.com/support what they can provide for your platform. What is published for resellers today is the catalog. Ella provides catalogs to approved resellers and can build a custom catalog with your company's own logo and contact information, and brochures and other marketing materials are provided to companies once they are part of the program.

Feature questions that come up while building a listing, such as whether a heated seat and back is offered on a particular model, are answered from the product information inside the portal, which covers heated seats and backs along with jetting packages and door and drain positions. If a listing is unclear, your account manager confirms it. Ella's Bubbles Reseller Program explains how resellers qualify and what they receive once approved.

Related Guides

• What Training and Installation Resources Does Ella Provide to New Dealers and Installers?
• Dealer Purchase Orders: Invoice Confirmation and Payment Before Your Tub Goes to Production

Common Questions